Does search show it for the terms that matter?
Most teams can tell you their average position. Very few can tell you which three pages to touch this week, and why those three. Be Found turns demand into a queue.
Findings, not dashboards.
A site shows up for thousands of searches. Most of them will never matter. Treat them all the same and the few that do matter get buried.
So every query is sorted by what should happen to it. A query already on page one is Defend: protect it, don’t rewrite it. A query sitting just off page one is Strike: that’s where a small change moves real numbers. Then Rebuild, Expand and Defer.
What you end up with is a short list, with a reason on every line. It can be cut by the business units you actually run, so a division head sees their own numbers rather than a company average.
- 5buckets per query: Defend, Strike, Rebuild, Expand, Defer
- 1ranked queue for Monday: what to fix, in what order, and why
- 0promised uplifts. Each finding shows how sure we are instead.
Search doesn’t pass on which query a visitor typed. Rather than invent an attribution to fill the gap, the product says so.
What Be Found holds.
Demand Radar
How the world is finding you: the searches, the movement, the near-misses sitting just off page one, and the topics quietly gaining or dying.
“Where is demand going, and are we in front of it?”Read more →Query Performances
Every search that brought you impressions, with its movement, how many days it actually appeared, and the bucket it belongs in.
“Which searches bring us anything?”Query Patterns
The shape of the demand: questions, comparisons, pricing searches, brand versus non-brand. Swept across every query at once.
“What shape is the demand?”Demand by BU
Search demand cut by the business units you actually run, so a division head sees their own world rather than a company-wide average.
“What does this look like for my division?”Opportunities
One row per finding: the page, the problem, the suggested fix and how sure we are. Sized from your real impressions and shown as upside that’s available, never as a promise.
“Where is the fastest win?”Alerts
Movement worth interrupting someone for, and nothing else.
“Tell me only when it matters.”Worklist
The queue. What to fix, in what order, with the reason it earned its place.
“What do we do on Monday?”Page Optimization Report
Pick a page and the query it should win; get a structured report with a scorecard and the exact changes to make. Fire it, close the tab, collect it when it’s ready.
“Tell me exactly what to change on this page.”Being found is no longer the same as being used.